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	<title>Liquid Clouds &#124; Website Design &#124; Internet Marketing &#124;  IT Services &#124; Located in Miami and Fort Lauderdale</title>
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	<link>http://www.liquidclouds.com</link>
	<description>Get your mind in the cloud!</description>
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		<title>Heat Maps and Tracking in Web Design</title>
		<link>http://www.liquidclouds.com/2009/10/23/heat-maps-and-tracking-in-web-design/</link>
		<comments>http://www.liquidclouds.com/2009/10/23/heat-maps-and-tracking-in-web-design/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 17:08:52 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=751</guid>
		<description><![CDATA[Heat maps allow the web development company to tweak the website. It allows us to get an understanding of where people are going, what content seems relevant, and what is being ignored. Through usability testing along with analytics, we can see where users are going, and guide the traffic to the end product. Without understanding [...]]]></description>
			<content:encoded><![CDATA[<p>Heat maps allow the web development company to tweak the website. It allows us to get an understanding of where people are going, what content seems relevant, and what is being ignored.</p>
<h2></h2>
<p>Through usability testing along with analytics, we can see where users are going, and guide the traffic to the end product.</p>
<h2></h2>
<p>Without understanding where your users are getting lost at, you may never monetize any traffic even if you get it.</p>
<h2></h2>
<p>SEO (Search Engine Optimization) is one service we offer to get the traffic, but its guiding the user to the call of action that matters the most. Once you get the traffic, what do you do with it?</p>
<h2></h2>
<p>Our heat maps as you can see bellow; allow us to understand where people are going:</p>
<h2></h2>
<p><img src="http://www.liquidclouds.com/images/LiquidHeatmap.jpg" alt="Heat Map Image" width="600" height="375" /></p>
<h2></h2>
<p>The redder the area the more attention it has received in this scroll map. The cooler areas like the bottom, are not as seen as much.</p>
<h2></h2>
<p>Once you have an understanding of the cold and hot spots, you can move around products or create teasers in the colder areas to attract more attention to those areas. This is also very useful when doing a redesign of a website.</p>
<h2></h2>
<p>Our web development company does an overall analysis of the website before going into design, but also we monitor it thoroughly to make sure that the traffic is not falling off at certain areas because of content or design.</p>
<h2></h2>
<p>Take a look at our portfolio in the web design section to see some of the designs we have completed for companies.</p>
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		</item>
		<item>
		<title>Fort Lauderdale Web Design Company</title>
		<link>http://www.liquidclouds.com/2009/10/22/fort-lauderdale-web-design-company/</link>
		<comments>http://www.liquidclouds.com/2009/10/22/fort-lauderdale-web-design-company/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 20:22:05 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=747</guid>
		<description><![CDATA[When searching for the right professional web design company, you will come across a lot of web development companies. You can find many web design companies via different outlets; the problem though is that most do no deliver the quality web designs that we do. They also do not deliver the quality of a website [...]]]></description>
			<content:encoded><![CDATA[<p>When searching for the right professional web design company, you will come across a lot of web development companies. You can find many web design companies via different outlets; the problem though is that most do no deliver the quality web designs that we do. They also do not deliver the quality of a website that we deliver at the price and value we can deliver.</p>
<h2></h2>
<p>We have worked with large companies and small companies. It all depends on the scope of work that needs to be done.</p>
<h2></h2>
<p>We do work with a couple web design companies that complete good development projects, but have bad design or usability. If you look at our designs, in our design portfolio, they tend to be very clean and user friendly.</p>
<h2></h2>
<p>When it comes to development, you want to make sure that your backend is secure. If you go into customizations or taking credit cards, the worst thing you want is an unsecure system. You system may get hacked, transactions lost, or even exploited.</p>
<h2></h2>
<p>This is where a good web development company comes into play. We are a professional web development and design company located here in Fort Lauderdale. The reason you found is because we know how to develop good websites with Internet Marketing in mind. We have a very strong SEO (Search Engine Optimization) team that knows the pros and cons to internet marketing.</p>
<h2></h2>
<p>Take a look at some of the clients we have worked with on our website today.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO (Search Engine Optimization)</title>
		<link>http://www.liquidclouds.com/2009/10/12/seo-search-engine-optimization/</link>
		<comments>http://www.liquidclouds.com/2009/10/12/seo-search-engine-optimization/#comments</comments>
		<pubDate>Mon, 12 Oct 2009 21:20:55 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Technology Services]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=717</guid>
		<description><![CDATA[Search Engine Optimization consists of going through the website and adding all the correct code in the site to enhance the search results. By making the website friendlier to search engines, you can increase traffic dramatically. Current traffic could easily increase tenfold within three months from the proper SEO strategy. There is no way for [...]]]></description>
			<content:encoded><![CDATA[<p>Search Engine Optimization consists of going through the website and adding all the correct code in the site to enhance the search results. By making the website friendlier to search engines, you can increase traffic dramatically. Current traffic could easily increase tenfold within three months from the proper SEO strategy.</p>
<h2></h2>
<ol>
<li>There is no way for a search engine to look at an image and understand what you see.</li>
<li>Without the proper tags, the search engine robots do not know where to go, or when to return.</li>
<li>Some search engines could take up to a year to be found if not submitted correctly and may never return due to site errors and lack of direction.</li>
</ol>
<h2></h2>
<p>All of these issues can be fixed with the proper search engine optimization. We can describe what the images are, we can direct robots, and we can also submit you to the various search engines. We even submit you to search engines in other countries. You never know who will be your next customer. Our main thing though, we can bring you lots of traffic.</p>
<h2></h2>
<p>Here is an example of how the SEO process works, and the steps we take to complete it.</p>
<h2></h2>
<p><img src="http://www.liquidclouds.com/images/SEOProcess.jpg" alt="SEO Process" /></p>
<h2></h2>
<p>With our SEO Process, we can get the key results that the client is looking for at a very fast return. SEO is one of the best<strong> Return on Investments</strong> when it comes to advertising. The reason why SEO works is because it gets you ORGANIC results from search engines. That means you do not pay per click (person) like most advertisements, you actually increase your natural traffic to the website.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Purpose of a website</title>
		<link>http://www.liquidclouds.com/2009/10/12/purpose-of-a-website/</link>
		<comments>http://www.liquidclouds.com/2009/10/12/purpose-of-a-website/#comments</comments>
		<pubDate>Mon, 12 Oct 2009 21:03:36 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=711</guid>
		<description><![CDATA[Purpose of a website When developing a website, you need to make sure you have a purpose. A lot of people or companies want a website, but get distracted on the purpose of the website to start. Some people will call this purpose a “Call to Action”. You may have an ultimate purpose of the [...]]]></description>
			<content:encoded><![CDATA[<h2>Purpose of a website</h2>
<h2></h2>
<p>When developing a website, you need to make sure you have a purpose. A lot of people or companies want a website, but get distracted on the purpose of the website to start.</p>
<h2></h2>
<p>Some people will call this purpose a “Call to Action”. You may have an ultimate purpose of the website like “to make money” but there may need to be a call to action to create the drive for that purpose. When developing your website, first think about what you want the website to do for you or your company.</p>
<h2></h2>
<p><strong>Are you going to provide a service?</strong><br />
•    Carpet cleaning<br />
•    Computer repair<br />
•    Litigation</p>
<h2></h2>
<p><strong>Is there a specific product you are trying to sell?</strong><br />
•    Marble or Stone<br />
•    Cars<br />
•    Electronics</p>
<h2></h2>
<p><strong>Is this an informative website?</strong><br />
•    A blog website<br />
•    How to Website</p>
<h2></h2>
<p><strong>Are you going to inform people about yourself?</strong><br />
•    Resume website<br />
•    Autobiography website</p>
<h2></h2>
<p><strong>Is it going to be a forum website (social website)?</strong><br />
•    Members chat</p>
<h2></h2>
<p>After you get your thoughts together you would want to get a brainstorm chart setup. Create a data flow of the website. Try to draw from beginning to end how the user would navigate the website.</p>
<h2></h2>
<p>You would want it to start with your call to action on the front page. This will decrease the bounce rate (the amount of time a user stays before leaving the website). If you have your call to action on the front page, they may click that leading them to an information page. From the information page, you may want to get contact information or inquires for the user. Now you have warm contacts and you can turn them from a prospect into a client.</p>
<h2></h2>
<p>When you have this mapped out. You now have you purpose, along with your call to action to maybe even a map of the operational flow of the user.<br />
You want to define your purpose, call to action, and flow diagram before going into development. When you have this developed you have the website concept pretty in focus.</p>
<h2></h2>
<p>Our company specializes in developing focused websites. We help draw out the purpose, create a call to action that will fulfill that purpose, and then develop a plan in which it will operate.</p>
<h2></h2>
<p>Contact us if you want to know more.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.liquidclouds.com/2009/10/12/purpose-of-a-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO Scam Companies</title>
		<link>http://www.liquidclouds.com/2009/10/12/seo-scam-companies/</link>
		<comments>http://www.liquidclouds.com/2009/10/12/seo-scam-companies/#comments</comments>
		<pubDate>Mon, 12 Oct 2009 20:26:11 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=709</guid>
		<description><![CDATA[SEO Scams Be careful when you look at companies that offer SEO (Search Engine Optimization). We have spoken to many companies that are interested in SEO for their website, but fear the old black magic that they speak of. There are lots of small web design companies out there that do not know anything about [...]]]></description>
			<content:encoded><![CDATA[<h2>SEO Scams</h2>
<h2></h2>
<p>Be careful when you look at companies that offer SEO (Search Engine Optimization). We have spoken to many companies that are interested in SEO for their website, but fear the old black magic that they speak of.</p>
<h2></h2>
<p>There are lots of small web design companies out there that do not know anything about SEO, robots, how they crawl web pages, or importance of linking. You may get some people who use Blackhat hacking tricks to obtain traffic, but some of these tricks are temporary, not consistent, and may end after you stop paying them. These are typical scam companies.</p>
<h2></h2>
<p>Good companies that talk about SEO should talk about different services they can offer like:<br />
•    Review of your site content or structure<br />
•    Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript<br />
•    Content development<br />
•    Management of online business development campaigns<br />
•    Keyword research<br />
•    SEO training<br />
•    Expertise in specific markets and geographies.</p>
<h2></h2>
<p>If they are trying to sell you on doorway pages hidden in your site, or have shadow domains, you need to be careful about what they are selling you. They may be selling you a quick sell that will most likely get you banned from search engines like Google entirely.</p>
<h2></h2>
<p>Work with someone who is knowledgeable in search engines. Tell them to show you the flaws and where they can improve it in front of you. Do not sign any paper saying you will pay monthly, without knowing what you are paying for.</p>
<h2></h2>
<p>When it comes to search engine optimization, we know our stuff. We are located in Fort Lauderdale and Miami, but we have clients all over the US and the UK.</p>
<h2></h2>
<p>We do not give false promises or hopes on expectations. We tell you what you can get, how long it will take, and how much it will cost. No one out there can guarantee 1st on search engines like Google. Organic (natural, non-paid for) results are hard to obtain. It takes time and dedication to get good quality results. Not borderline hacking that will get you banned.</p>
<h2></h2>
<p>Talk to us today and we can do an SEO analysis on your website, let you know where you can improve, and hopefully assist in the process.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.liquidclouds.com/2009/10/12/seo-scam-companies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Miami Web Design</title>
		<link>http://www.liquidclouds.com/2009/10/05/miami-web-design/</link>
		<comments>http://www.liquidclouds.com/2009/10/05/miami-web-design/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 16:26:13 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=703</guid>
		<description><![CDATA[In Miami, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location. In today’s market, your web presence is very important. With the right web design, clients will be more likely to visit your company. A [...]]]></description>
			<content:encoded><![CDATA[<p>In Miami, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location.</p>
<h2></h2>
<p>In today’s market, your web presence is very important. With the right web design, clients will be more likely to visit your company. A good web design gives credibility to the client.</p>
<h2></h2>
<p>There are many companies in Miami that do not have a clean, professional web design. With our team of very qualified web designers<strong> </strong>we can ensure that you maximize the amount of clients that come in your door.</p>
<h2></h2>
<p>Our web designs are designed with our company in mind. We develop our websites with the understanding of internet marketing as well as ease of use for the end user.</p>
<h2></h2>
<p>Most web designs are not created with the company in mind. They do not keep the branding of the company. They typically also do not think about the end user in web design to make sure that the company can monetize the traffic.</p>
<h2></h2>
<p>Miami is a very dynamic city with lots of companies. Most companies have unique selling points that are not highlighted when doing a web design. These call to actions need to be incorporated into the web design, and targeted for a stronger click through rate.</p>
<h2></h2>
<p>For web design in Miami, we by far provide the best product and service from end to end.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.liquidclouds.com/2009/10/05/miami-web-design/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Miami Web Development</title>
		<link>http://www.liquidclouds.com/2009/10/05/miami-web-development/</link>
		<comments>http://www.liquidclouds.com/2009/10/05/miami-web-development/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 16:25:02 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=701</guid>
		<description><![CDATA[In Miami, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location. In today’s market, your web presence is very important. With the right web development, clients will be more likely to visit your company. A [...]]]></description>
			<content:encoded><![CDATA[<p>In Miami, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location.</p>
<h2></h2>
<p>In today’s market, your web presence is very important. With the right web development, clients will be more likely to visit your company. A good web development gives credibility to the client.</p>
<h2></h2>
<p>There are many companies in Miami that do not have a clean, professional web development. With our team of very qualified web developers<strong> </strong>we can ensure that you maximize the amount of clients that come in your door.</p>
<h2></h2>
<p>Our web developments are designed with our company in mind. We develop our websites with the understanding of internet marketing as well as ease of use for the end user.</p>
<h2></h2>
<p>Most web developments are not created with the company in mind. They do not keep the branding of the company. They typically also do not think about the end user in web development to make sure that the company can monetize the traffic.</p>
<h2></h2>
<p>Miami is a very dynamic city with lots of companies. Most companies have unique selling points that are not highlighted when doing a web development. These call to actions need to be incorporated into the web development, and targeted for a stronger click through rate.</p>
<h2></h2>
<p>For web development in Miami, we by far provide the best product and service from end to end.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.liquidclouds.com/2009/10/05/miami-web-development/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Fort Lauderdale Web Developers</title>
		<link>http://www.liquidclouds.com/2009/10/05/fort-lauderdale-web-developers/</link>
		<comments>http://www.liquidclouds.com/2009/10/05/fort-lauderdale-web-developers/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 16:23:10 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=698</guid>
		<description><![CDATA[In Fort Lauderdale, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location. In today’s market, your web presence is very important. With the right web development, clients will be more likely to visit your company. [...]]]></description>
			<content:encoded><![CDATA[<p>In Fort Lauderdale, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location.</p>
<h2></h2>
<p>In today’s market, your web presence is very important. With the right web development, clients will be more likely to visit your company. A good web development gives credibility to the client.</p>
<h2></h2>
<p>There are many companies in Fort Lauderdale that do not have a clean, professional web development. With our team of very qualified web developers<strong> </strong>we can ensure that you maximize the amount of clients that come in your door.</p>
<h2></h2>
<p>Our web developments are designed with our company in mind. We develop our websites with the understanding of internet marketing as well as ease of use for the end user.</p>
<h2></h2>
<p>Most web developments are not created with the company in mind. They do not keep the branding of the company. They typically also do not think about the end user in web development to make sure that the company can monetize the traffic.</p>
<h2></h2>
<p>Fort Lauderdale is a very dynamic city with lots of companies. Most companies have unique selling points that are not highlighted when doing a web development. These call to actions need to be incorporated into the web development, and targeted for a stronger click through rate.</p>
<h2></h2>
<p>For web development in Fort Lauderdale, we by far provide the best product and service from end to end.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.liquidclouds.com/2009/10/05/fort-lauderdale-web-developers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Fort Lauderdale Web Design</title>
		<link>http://www.liquidclouds.com/2009/10/05/fort-lauderdale-web-design/</link>
		<comments>http://www.liquidclouds.com/2009/10/05/fort-lauderdale-web-design/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 16:20:50 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=694</guid>
		<description><![CDATA[In Fort Lauderdale, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location. In today’s market, your web presence is very important. With the right web design, clients will be more likely to visit your company. [...]]]></description>
			<content:encoded><![CDATA[<p>In Fort Lauderdale, it’s not just where you are located. Because South Florida is such a metropolitan area people search the web via search engines before they go to the physical location.</p>
<h2></h2>
<p>In today’s market, your web presence is very important. With the right web design, clients will be more likely to visit your company. A good web design gives credibility to the client.</p>
<h2></h2>
<p>There are many companies in Fort Lauderdale that do not have a clean, professional web design. With our team of very qualified web designers we can ensure that you maximize the amount of clients that come in your door.</p>
<h2></h2>
<p>Our web designs are designed with our company in mind. We develop our websites with the understanding of internet marketing as well as ease of use for the end user.</p>
<h2></h2>
<p>Most web designs are not created with the company in mind. They do not keep the branding of the company. They typically also do not think about the end user in web design to make sure that the company can monetize the traffic.</p>
<h2></h2>
<p>Fort Lauderdale is a very dynamic city with lots of companies. Most companies have unique selling points that are not highlighted when doing a web design. These call to actions need to be incorporated into the web design, and targeted for a stronger click through rate.</p>
<h2></h2>
<p>For web design in Fort Lauderdale, we by far provide the best product and service from end to end.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.liquidclouds.com/2009/10/05/fort-lauderdale-web-design/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO questions to think about</title>
		<link>http://www.liquidclouds.com/2009/10/05/seo-questions-to-think-about/</link>
		<comments>http://www.liquidclouds.com/2009/10/05/seo-questions-to-think-about/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 15:53:30 +0000</pubDate>
		<dc:creator>Liquid Clouds</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Web Development]]></category>

		<guid isPermaLink="false">http://www.liquidclouds.com/?p=689</guid>
		<description><![CDATA[SEO Questions: What is the purpose of your company? What does it do? How does it differ from other companies doing the same thing? Out of the services and products you offer, what 3 products or services are your number one profiting factor? Put them in priority. If you started to get mass amount of [...]]]></description>
			<content:encoded><![CDATA[<p>SEO Questions:</p>
<h2></h2>
<p>What is the purpose of your company? What does it do? How does it differ from other companies doing the same thing?</p>
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<p>Out of the services and products you offer, what 3 products or services are your number one profiting factor? Put them in priority.</p>
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<p>If you started to get mass amount of inquiries on these products, could you handle the increased work flow?</p>
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<p>Are they localized services? Would having the local market vs. state or national market be easier to manage than the others?</p>
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<p>Now when thinking about SEO, the key terms are typically hard to get in certain subjects like “LCD TVs”, but getting something like “Fort Lauderdale LCD TVs” would be easier to get, cheaper to obtain, and turn out a larger return on investment. Using more localized SEO you can market to your closest market.</p>
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<p>Once you control one market, you can then work on the next, allowing the company to expand while testing out markets and understanding the company growth rate and capacity.</p>
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